Inspired by this year’s Tour de Yorkshire, 42 colleagues from JCT600 are planning to raise funds for charity by taking part in a gruelling 12-hour non-stop cycle challenge.
The Yorkshire-based family motor retailer, which is the official car supplier of the Tour de Yorkshire, is holding the event from 8am to 8pm on Wednesday 22 April in aid of the company’s nominated charity for 2015, Alzheimer’s Society.
Teams of six colleagues, in relay, will compete at seven JCT600 dealerships to see how far they can cycle on turbo trainers in 12 hours. Customers are invited to come along and support Team JCT600 as it undertakes the challenge at BMW Bradford; Volkswagen Hull; Porsche Centre Leeds; Audi Lincoln; Bentley Newcastle and Porsche Centre Newcastle; Audi Sheffield and Volkswagen Sheffield; and Audi York.
Martin Holmes, brand financial controller volume division for JCT600, and a member of the Bradford cycle team, said: “Having taken part in a 640 mile cycle ride for JCT600 last summer which raised a significant sum for charity, we thought that another Tour-inspired event would be popular with our colleagues and customers.
“Even for keen cyclists, taking to the saddle for so many hours is pretty daunting and there is already fierce competition between the dealerships so we will all be pushing ourselves hard – the team at BMW Bradford will certainly be putting in some rigorous training before the event.”
John Tordoff, chief executive of JCT600, said: “As the region gears up for the Tour de Yorkshire, I’m sure that our cycle challenge will help everyone to get in the mood for another summer of cycling. I wish all the teams success; the event will create a fantastic atmosphere in the showrooms as well as great camaraderie among colleagues and hopefully will also raise lots of funds for a great cause, Alzheimer’s Society.”
Alzheimer’s Society is the leading support and research charity for people with dementia, their families and carers. In 2015 there will be 850,000 people with dementia in the UK, with numbers set to rise to one million by 2025. The Society’s fight for a better world for people with all types of dementia takes a wide range of forms and we will continue our work to improve the lives of those living with dementia.
Picture: Martin Holmes (front), brand financial controller volume division for JCT600, and a member of the Bradford cycle team with colleagues and team mates Danny Blamires and Jane Lupton